How To Get 1 Million Spotify Streams in 2024
Wondering how to get 1 Million streams on Spotify? This article will help you every step of the way. The music streaming industry is undoubtedly growing at a rapid pace and shows no signs of slowing down anytime soon. Spotify is the world’s largest streaming service today with over 345 million users since launching in 2008.
For this reason, almost every musician in the industry utilizes Spotify to get their music out to the world. The app provides a platform for independent artists and amateur musicians to showcase their music and build their following. In order to get the most out of Spotify’s service, it is necessary for artists to increase their monthly listeners and streaming numbers.
What are Spotify Streams?
When a user listens to a song for more than 30 seconds, Spotify counts it as one stream. Streams are key to understanding how your audience is finding and responding to your music. The more streams you have, the more information you can gather about your listeners in order to better market your songs and your brand.
How To Get 1 Million Spotify Streams in 2024
If you are a rising artist, you obviously want to introduce your music to the rest of the world and probably wondering how you can do so. When you have a fair amount of streams, you can get more visibility and increase your overall exposure.
With the Spotify for Artists app, data is collected from every person who listens to your song. This allows artists to find out who is listening to their music, where their listeners are located, what their age range is, and what other type of music they are engaging in. This data is a valuable tool for marketing yourself as an artist and bettering your chances for success in the music industry.
There are multiple ways to increase your streams on Spotify. We’re going to discuss how you can use these methods to your advantage and accelerate your music career.
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Playlisting
Creating playlists gives you an extra edge to gain more Spotify streams and increase your overall listeners. Playlists are mainly theme-based and can easily be found by listeners who are looking for a particular sound or mood. Think #ThrowbackJams or #WorkoutBeats.
When you receive more streams, your playlists are more likely to get featured on a list of hot Spotify playlists. Meaning there are more chances that people will visit your profile to listen to your tracks. You can share your playlist on your social networks with proper hashtags and creative posts to drive people to follow them.
You should also reach out to playlist curators in the attempt to get your song placed on Spotify playlists. If you require help pitching your song to multiple playlists, there are plenty of services that can help you with that. You can check out our service here: Buy Spotify Plays to get more streams & boost your fan base. Artists and labels of any size. Fast delivery, top quality, real Spotify plays.
Social Media
Social Media has become a huge part of being a musician and gaining success. Cross-promotion always works great because you can leverage your existing followers to get more streams. The battle isn’t just to solely get more followers and streams, but gain true fans who will actually support you and your music journey through the long run.
Share your track on your social media accounts and ask your followers to like, share, and tag the song. Try to be creative and let them know why they should follow your page and listen to your music. Fans love to see authenticity from artists, so make sure whatever you post is genuine and something your audience will want to engage with.
Oftentimes fans love to see the creative process behind the song you wrote. Sharing a short story on why you made the song or what influenced the song could be the deciding factor if they choose to like it or not.
To maximize social media, you will need a solid strategy to market yourself and your music. This will allow you to streamline your efforts in the most practical way in order to gain the most out of the platforms.
If you need an authentic and affordable social media strategy plan, then look no further. At Smmsav, we create customized and effective campaigns for artists that will increase your following and allow you to focus on what you do best – making music.
Email Marketing
While social media is a dominating force in online marketing, email has been, is, and will continue to be an important factor in artists success.
Email marketing is a good way to directly promote your tracks, EP’s, albums, or singles to fans. It is also useful for selling your music, merch, tickets, and more. Overall, it’s a more exclusive way to stay in contact with your fans and let them know the newest happenings with your brand.
MailChimp is one online email platform that artists can easily sign up for to begin their email marketing efforts. It’s free up to 2000 subscribers, and you can easily embed a form onto your website and encourage fans to sign up for your email blasts.
Create a newsletter every time you release new music, then send your song to your mailing list asking fans to listen, like, share, and follow.
It’s important to keep your message straight to the point and concise, with a clear call to action. Include a personal note or something that will incentivize your fans to do what you are asking of them, ex: “After 5000 streams on this track, I will release my next album or single”.
It’s also important to have a great subject line that will make the reader want to open your email in the first place. Keep it relevant but catchy and you’ll find that you will have a better overall open rate.
Spotify Ads
Another way to expand your Spotify reach is to promote your tracks within the platform directly. With Spotify ads, you can reach out to hundreds of thousands of people and achieve guaranteed results. This allows artists to engage listeners by running a variety of different ads including audio ads, mobile display ads, and traditional ads.
This is a good way to promote your music and gain more insight about your listeners and how to better target market them. Starting out at around $250, you can create a competitive advantage over other artists and get premium brand placement within the app.
Network with Other Artists
Networking is crucial when it comes to promoting your tracks on Spotify. When networking with other artists, it becomes a huge additional benefit for both parties looking to promote their music.
When you build strong relationships with other artists who, they can ultimately help endorse your music to their own followers. Many artists who work in the same genre may agree to promoting your music in return for promoting their music as well.
Do some in-depth research and connect with like-minded musicians who you think will be interested in collaborating marketing efforts with you. Follow these tips below when researching the right artists to link up with…
- Find artists who are not too famous, but have a decent amount of followers similar to yours.
- Search for artists whose genre is comparable to your own.
- Listen to other artists newest tracks or releases and leave an admiring message on their songs.
- Look for chances to join music-related discussions on their posts and share your own thoughts and insights.
- When and if appropriate, share your tracks in their comment sections.
Promote Your Music on Twitter
Twitter is often forgotten about in the discussion of promoting music through social media, but can also be a great leverage because of this reason.
With retweets, likes, and hashtags, artist’s new music can get more attention on the platform at no cost. People who are music fanatics enjoy engaging with their favorite artists on Twitter because the app provides a more personal feel and allows users to quickly and easily share their thoughts through tweets.
You can incorporate your Spotify link in your Twitter bio and pin your most relevant post or latest release to the top of your page. This is also a great platform to communicate and collaborate with other artists about growing each other’s reach, like mentioned above.
Don’t sleep on Twitter when thinking about platforms to help promote your music and grow your fan base!
Music Forums and Blogs
Last but not least, become active on music forums and blogs to help promote your music. Utilize any opportunity to engage in conversations with people and drops links to your newest releases.
Platforms like Reddit are great for finding large groups of people who may be interested in the type of music you are producing. It’s also good for getting free feedback on your music and learning how an audience is responding to your sound.
If you are posting on your Reddit page, make sure you are consistent in order to maximize your visibility and grow your popularity.
Submitting your music to indie blogs can also help maximize your viewers and overall streaming numbers. Search for blogs who are accepting music submissions and reach out to them for a feature. Most blogs will have a contact section on their page and often charge nothing at all to get featured.
Remember, the more people you contact the better your chances are of getting accepted.
How Much Does Spotify Pay for 1 Million Streams in 2024
Spotify pays between $0.001 and $0.008 per stream to artists. This means that if your song is streamed one million times on Spotify, you can expect to earn between $1,000 and $8,000.
The average fee for streaming on Spotify in the US is $0.004. Meaning, you’ll get paid $4,000 for 1 million views if your song is played for at least 30 seconds. That’s $25 per hour. Not bad, right?
How much does Spotify pay per monthly listener? It will depend on several factors, including the country where your song is streamed and the listener’s type of subscription.
For example, users with a free Spotify account will generate less revenue for artists than those with a paid subscription, whereas South Korea has the highest pay per stream rate — namely, $0.017.
Spotify Payments Guide
What is the average pay per stream rate, and how does Spotify compare to other streaming platforms?
1. Artists on Spotify get paid less than one cent per stream.
How much does Spotify pay per stream? Between $0.001 and $0.008. In other words, artists can earn anywhere between $1,000 and $8,000.
However, 70% of the money Spotify makes ends up in the hands of copyright holders. I.e., most of your money first goes to the record label, then the distributor, and only then does it go to the artist.
2. 250 streams will generate you $1 on Spotify.
If you want to make $1,000 on the platform, you need 250,000 streams. How much does Spotify pay per 1000 streams? Around $4.00.
3. South Korea has the highest pay per stream rate — $0.017.
Spotify pays different amounts to artists in different countries. In the US, you can expect to make $0.004 per stream. In Turkey, you can expect to make the least. How much money does Spotify pay per stream there? A mere $0.0005!
Conversely, in South Korea, where there are no free options (only premium subscriptions), you can make a lot more — $0.017 per stream or $17,860 per million streams.
4. The pay per stream (PPS) rate in the UK is roughly $0.0058.
Europe accounts for 40% of active Spotify listeners, so it is no surprise that the UK has the second-highest PPS rate, followed by Denmark and Iceland. How much does Spotify pay for 1 million streams from the UK? About $5,821.
5. The average revenue per user from Premium subscribers is about $4.81.
While Spotify has 180 million premium subscribers worldwide, they don’t contribute to the royalty pool with advertising but through subscription fees. The cost of a Spotify membership is different.
For example, a Spotify subscription in the US costs $9.99 per month, whereas membership in India is merely $1.99 per month.
How much does Spotify pay artists through a premium subscription? The global ARPU is around $4.81.
6. The streaming income from free users comes through the ads.
The number of ad listens you have determines how much money you get per stream. Wealthier countries, such as the US, Japan, and the UK, must pay more for their free users’ streams because they generate more sales.
Spotify vs. Tidal, Deezer, Apple & Amazon Music
7. Spotify offers lower payouts than Tidal.
While Spotify pays about $0.004 per stream, Jay-Z’s Tidal offers the highest payment rates — approximately $0.01 per stream. How much does Tidal pay for 1 million streams? At this rate, you can make $12,840.
8. Deezer pays the least money per stream.
Deezer’s business model allows paying subscribers to support the artists directly. For example, if a user listens to only one artist per month on Deezer, the artist will receive all of their subscription money (minus platform charges).
While this is a fantastic concept, compared to other streaming services, Deezer has the lowest average pay per stream — $0.0011. You can generate only $1,100 per 1 million streams at this rate.
9. How much money is 1 million streams on Apple Music? About $7,830.
Apple Music is a streaming service created by Apple Inc. Users may choose music to stream on-demand, or they may listen to previously compiled playlists.
At a rate of $0.0078 per stream, if you want to make $1 on Apple Music, your song needs to be streamed at least 128 times.
You will also earn an average of $0.58 for each dollar you make on Apple Music. The remaining amount is divided between Apple’s commission (28.5 cents), mechanicals, performance rights, and production (13.5 cents).
10. Amazon Music has similar PPS rates as Spotify.
How much does Spotify pay per stream in 2021 and 2022? You can get anywhere between $0.001 and $0.008, an average being $0.004 per stream.
How much does Amazon Music pay per stream? A bit more, between $0.007 and $0.01, the average being $0.004 per stream.
However, unlike Spotify, Amazon Music has five distinct levels of listening options: the unlimited version, high-definition audio version, Amazon Prime membership, individual subscriptions, and family subscriptions, offering you more ways to make money via Amazon.